The [+] Factory is just churning them out. Just launched is the new NBA China Shooting Game. Made for the NBA lovin audiences of China, now they can do their best to mimic Kobe and LeBron, and test their skill on shooting moving baskets. Why don’t you give it a shot yourself?

Click here to play the game

Separate incidents involving CNN, Amazon and Domino’s Pizza reveal that fluency in the evolving language of digital public relations comes easier to some companies than others. While other forward thinking companies know the social media device is important for managing the brand and public opinion. Jet Blue is outstanding in this respect. For instance, they use Twitter to improve customer service with a scanning tool that alerts their customers of important info like flight delays.

Meet Chris Collins, our new Project Manager. Chris is a recent transplant from the lone star state (Texas for you non-southerners). He’s an avid fan of the Texas Longhorns and has a background in architectural design/AUTOCAD development before joining up with us. Chris will be managing Client projects plus getting involved with QA work. Chris is looking forward to working with our Clients and helping them achieve great results and success from Plus Factory.

Meet Veronica, our latest hire in the Beijing office. She is a Flash animator and she will be making your banners very shortly.

Snapple’s world-famous Real Facts get a digital makeover thanks to Plus Factory’s creative design and production team.

Everyone’s had a Snapple Real Fact moment. You’re enjoying a nice Lemon Tea Snapple during your lunch hour and you notice a fun fact under the bottle cap, such as “In Texas, it is illegal to graffiti someone’s cow.” You take a few seconds to ponder the fact, and then you take another sip.

Working with the Campfire agency as part of a campaign to introduce 256 new Snapple Real Facts, Plus Factory developed a web site for each fact that humorously illustrates the concept with interactive media, fun audio, clever photography and more. Plus Factory created all designs using concepts from Campfire’s creative team. The sites were then developed by Plus Factory using Adobe Flash technology for interactive components and W3C compliant HTML for static sites. Each site was also developed for search engine optimization.

The sites took nearly three months to conceptualize, design, develop and launch. All the sites are available at Snapple, or by searching on the web.

This video has been around but still a great presentation on Client to Vendor relationships. Unfortunately some of this stuff I’ve seen myself in my past life.